Mick Unplugged

• Billy Gene: Why Authenticity Beats Hustle in Modern Marketing

  Billy Gene is a trailblazing marketing genius, entrepreneur, and educator renowned for his dynamic approach to online advertising and business growth. Having helped thousands of entrepreneurs and major brands like Kia, Massage Envy, and Procter & Gamble, Billy Gene is celebrated for turning high-level marketing strategies into accessible, actionable advice. With a passion for leveraging AI and automation, he focuses on empowering everyday business owners to scale, automate, and dominate their industries— all while encouraging them to show up authentically and unapologetically. Takeaways: AI-Driven Opportunity: Automation and artificial intelligence are revolutionizing marketing, making powerful results accessible even for those without tech expertise. Helping small businesses implement AI solutions is a major, untapped opportunity. Be Authentically You: The biggest mistake people make in ads is losing their personality and becoming robotic on camera. Authenticity and showing your true self are what drive connection and sales. Ask More, Scale More: If you want to scale your business, you need to amplify how often you ask people to buy—especially through simple, scalable video ads instead of relying on old-school hustle. Sound Bites: "Most business owners are either too busy or too lazy or just simply unwilling to learn something new... but with AI, you do not have to be techy anymore." "If you can use artificial intelligence to make that content with them, to follow up for them... what's that worth to you? Thousands of dollars a month? Of course it is." "The simplest strategy is: ask more people to buy by using video, because video can scale infinitely in anywhere around the world. That is the answer." Quote by Mick Hunt: "Side hustle is great, but strategy is important. The hustle culture at some point has to evolve to, 'I can do what the heck I want to do.'" Connect & Discover Billy: LinkedIn: https://www.linkedin.com/company/billy-gene-is-marketing/ Instagram: https://www.instagram.com/billygeneismarketing Facebook: https://www.facebook.com/billygeneismarketing/ Website: https://billygeneismarketing.com/ Tik Tok: https://www.tiktok.com/@billygeneismarketing Youtube: https://www.youtube.com/user/BillyGeneIsMarketing FOLLOW MICK ON:Instagram: https://www.instagram.com/mickunplugged/ Facebook: https://www.facebook.com/mickunplugged/ YouTube: https://www.youtube.com/@mickunplugged LinkedIn: https://www.linkedin.com/in/mickhunt/Website: https://www.mickhuntofficial.com Apple: https://podcasts.apple.com/us/podcast/mick-unplugged/See omnystudio.com/listener for privacy information.

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  35:17
• Sergeant James Booker on Integrity, Prison Politics, and Leading with Character

  Sergeant James Booker is a retired law enforcement officer with a remarkable legacy of service, leadership, and integrity. Growing up in a family deeply rooted in law enforcement in Pensacola, Florida, Booker began his public service after leaving the Marine Corps and worked his way from the only true "prison" in Florida—Florida State Prison—to the progressive and challenging Broward County Sheriff's Department. Over the course of his career, Booker earned a reputation for steadfast principles, hands-on leadership, and unwavering commitment to doing what’s right, no matter the cost. His journey includes facing the harsh realities of the correctional system, mentoring future leaders like Raymond Hicks, and providing guidance and hope to those navigating profound personal and professional trials. Takeaways: Character and Standards Matter: Booker emphasizes that maintaining your values and upholding high standards, especially in positions of authority, defines your legacy and influence as a leader. Prisons Run on Complex, Unseen Dynamics: The real-life operations and power structures inside prisons are far more nuanced and disciplined than most people realize—offering a stark contrast to TV and movie depictions. Leadership is Service and Sacrifice: True leadership is shown through mentorship, unwavering support during adversity, tough but fair accountability, and always putting integrity above personal convenience. Sound Bites: "Most people think in Florida that there's a multitude of prisons. It's only one prison in the state of Florida... everything else is a correctional facility or work camp." "At the end of the day, that's all people can judge you on is your character. Nothing else. It's your character." "If something is wrong, just know it's wrong. Nobody can tell you it's right when you know it's wrong." Mick’s Quote: "How you do small things is how you do all things." FOLLOW MICK ON:Instagram: https://www.instagram.com/mickunplugged/ Facebook: https://www.facebook.com/mickunplugged/ YouTube: https://www.youtube.com/@mickunplugged LinkedIn: https://www.linkedin.com/in/mickhunt/Website: https://www.mickhuntofficial.com Apple: https://podcasts.apple.com/us/podcast/mick-unplugged/See omnystudio.com/listener for privacy information.

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  41:46
• Tamara Thompson: Why Your Story Matters for Influence, Community, and Real Growth

  Tamara Thompson is a visionary in video marketing, master storyteller, and the dynamic force behind Broadcast Your Authority. With a background in impactful documentary filmmaking and a passion for connecting people, Tamara has built a powerhouse platform that empowers entrepreneurs, CEOs, and business owners to amplify their message and authority through data-driven storytelling and podcasting. Her own journey—from overcoming personal obstacles to thriving as an entrepreneur—fuels her mission to support others in sharing authentic stories that drive connection and growth. As the host of the Broadcast Your Authority podcast and founder of the eponymous agency, Tamara’s work has transformed countless leaders into recognized industry voices. Key Takeaways: Authentic connections and consistent relationship-building are at the heart of Tamara’s entrepreneurial journey—her commitment to genuine outreach has opened doors and fueled both personal and business growth. Storytelling is foundational for building a resonant brand. Tamara underscores the power of crafting and sharing both overarching narratives and incremental stories that align with a company’s mission, driving deeper audience engagement. Data-driven content creation sets apart today's top business leaders—Broadcast Your Authority helps clients leverage analytics to refine messaging, expand reach, and deliver content that truly resonates with what audiences are searching for. Sound Bites: "It may sound a little cliche, but when I decided I could actually help more people and showed results for more people, then the doors also started opening in my space as well." "If your audience has already spoken about your content, your episodes—do more of what they love and pay attention to that data." "A lot of people don’t believe they have a strong enough story, but having an expert to help pull it out can be transformational." Quote by Mick: "So if you're listening, if you're watching, do me a favor, do Tamara a favor. Right now, there's somebody that's on your heart, that's on your mind, and we all have it, right? But right now, there's really somebody that's like, you know, you should reach out, or your heart's telling you to reach out. Do that as soon as you listen to this episode." Connect & Discover Tamara: LinkedIn: https://www.linkedin.com/newsletters/broadcast-your-authority-6878804699525500928/ Instagram: https://www.instagram.com/broadcastyourauthority/reels/ Instagram: https://www.instagram.com/tamarathompsonofficial/ Facebook: https://www.facebook.com/groups/broadcastyourauthority/ Website: https://broadcastyourauthority.com/ Podcast: https://www.youtube.com/@broadcastyourauthority FOLLOW MICK ON:Instagram: https://www.instagram.com/mickunplugged/ Facebook: https://www.facebook.com/mickunplugged/ YouTube: https://www.youtube.com/@mickunplugged LinkedIn: https://www.linkedin.com/in/mickhunt/Website: https://www.mickhuntofficial.com Apple: https://podcasts.apple.com/us/podcast/mick-unplugged/See omnystudio.com/listener for privacy information.

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  27:32
• Blair LaCorte Unpacks Coaching, Curiosity, and Culture in Leadership

  Blaire LaCorte is a visionary business leader renowned for transforming industries and cultivating relentless growth. As the CEO of Loomis and former CEO of XOJET, Blaire has built his reputation on turning challenges into opportunities, scaling businesses through strategic innovation, and building strong, purpose-driven cultures. Known for his deep curiosity and people-first leadership style, Blaire has guided both turnarounds and high-growth companies by empowering teams, embracing change, and prioritizing authenticity and respect in every interaction. His unique perspective comes from a lifetime of learning, both in business and personal development, making him a sought-after coach and mentor for executives worldwide. Key Takeaways: People Are the Heart of Every Business: No matter how innovative the technology or groundbreaking the ideas, true success hinges on people working together effectively and building the right culture. Strategy Is About Saying ‘No’: While brainstorming welcomes all ideas, effective strategy means making tough decisions, focusing on what matters most, and aligning your team around those priorities. Growth Requires Discomfort and Change: Leaders must create environments where teams are challenged, sometimes by “moving the stool” and letting people stand on their own, learning through failure, and being held accountable. Sound Bites: “Brainstorming is about saying yes. Strategy is about saying no.” “If you assume everybody is stupid when you come in, then they will assume that you're stupid and that you don't see them.” “I can help someone up, but I can't hold them up. If I continue to help you too much and I hold you up, your legs don't get strong.” Quote by Mick: “I tell people all the time and if you listen to the show, you know I say, culture is a four letter word—C, A, R, E. And if you're a business leader, you don't necessarily lead the business, you lead the culture, and the culture is what drives the business.” Connect & Discover Blair: LinkedIn: https://www.linkedin.com/in/blair-lacorte-68084/ Facebook: https://www.facebook.com/blair.lacorte Website: https://www.aeye.ai/ Website: https://bootstraplabs.com/community/blair-lacorte/ FOLLOW MICK ON:Instagram: https://www.instagram.com/mickunplugged/ Facebook: https://www.facebook.com/mickunplugged/ YouTube: https://www.youtube.com/@mickunplugged LinkedIn: https://www.linkedin.com/in/mickhunt/Website: https://www.mickhuntofficial.com Apple: https://podcasts.apple.com/us/podcast/mick-unplugged/See omnystudio.com/listener for privacy information.

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  40:00
• DJ JayLew: From Beats to Business, A Journey of Innovation and Impact

  Justin Michael Lewis, also known as DJ JayLew, is a renowned DJ and entrepreneur who has successfully navigated the world of entertainment, business, and education. Born in Columbia, Maryland, and currently based in Las Vegas, Justin's journey began with a passion for DJing that sparked at age 12. By his early twenties, he had achieved many of his youthful dreams, including performing at festivals and hosting live events. With a unique approach to goal-setting and collaboration, Justin went on to become a successful business leader and co-founder of Data Global Hub, a company poised for billion-dollar success in the data tech and AI industry. He is also a professional boxer with three title belts, and a committed mentor and advocate for education and empowerment in the minority communities. Takeaways: Purpose behind Goals: Justin emphasizes the importance of having a clear purpose behind every goal, ensuring they align with where you're headed and evolve as you do. Power of Collaboration: He highlights the significance of collaborative goal-setting and how having a supportive team can be a game-changer in achieving success. Resilience and Adaptability: Through his journey from DJing to professional boxing and founding a tech company, Justin underscores the value of resilience, adaptability, and learning from failures to achieve long-term success. Soundbites: "My goal is to inspire other DJs to do more than just music and make an impact before seeking notoriety." "Sometimes we have to take inventory to see if our goals align with the next version of who we want to be." "The greatest advantage I've had is playing a fool to catch a fool; it's something that God has blessed me with." Quote by Mick Hunt: "When I did the intro, I said one of the greatest business minds that I know. And that's why I truly mean that." Connect & Discover DJ JayLew: Instagram: https://www.instagram.com/djjaylew/?hl=en Youtube: https://www.youtube.com/djjaylewtv Facebook: https://www.facebook.com/djnocap/ FOLLOW MICK ON:Instagram: https://www.instagram.com/mickunplugged/ Facebook: https://www.facebook.com/mickunplugged/ YouTube: https://www.youtube.com/@mickunplugged LinkedIn: https://www.linkedin.com/in/mickhunt/Website: https://www.mickhuntofficial.com Apple: https://podcasts.apple.com/us/podcast/mick-unplugged/See omnystudio.com/listener for privacy information.

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  40:57

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