The Innovation Economy with Arlington Economic Development

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#42: Transforming small businesses with Alex Held, Arlington Economic Development
It’s January! It’s the month for renewal, resolutions and fresh starts. Whether you’re looking for personal or professional changes, now’s the time to put plans to work. In Arlington Economic Development, training and support go hand and hand throughout the year, but this January, there’s more in store. I’m Susan Soroko, Director of Creative Economy at Arlington Economic Development in Arlington Virginia. The role of Economic Development is to retain and attract businesses where workers can live and thrive in a great community even when the work world is changing. We support (small) business through programs like BizLaunch and value the importance of placemaking and a sector devoted to creative economy and the arts. Today we’re going to talk about what it takes to transform a small business. Alex Held is Small Business Manager at Arlington Economic Development. He is a solutions oriented thinker with six years of business development, sales and marketing, and consulting experience in dynamic organizations both nonprofit and for-profit, managing competing priorities in a goal driven setting. I am particularly skilled at uncovering clients’ needs and finding solutions to achieve their objectives. Resources Arlington Economic Development BizLaunch Division: https://www.arlingtoneconomicdevelopment.com/Small-Business BizLaunch Transformational Challenge and Pitch Fest event: https://www.arlingtoneconomicdevelopment.com/News-Resources/Events/BizLaunch-Transformational-Challenge-and-PitchFest Alex Held LinkedIn bio: https://www.linkedin.com/in/alex-held-cpm-747b6615/ The Innovation Economy Website: https://www.innovationeconomy.show Sign up for The Agile Brand newsletter here: https://agilebrandguide.com/ Get the latest news and updates on LinkedIn here: https://www.linkedin.com/showcase/innovationeconomy/ Listen to our other podcast, The Agile Brand with Greg Kihlström: https://www.theagilebrand.show The Innovation Economy podcast is brought to you by Arlington Economic Development: https://www.arlingtoneconomicdevelopment.com The Innovation Economy is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
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#41: The Art of Business with Cade Martin
A quick online search of Cade Martin Photography will get you to a showcase of exceptional commercial work, video reels, sought after portraits and much more. But if you’re trying to find out his secrets to business success – or even what he looks like! – you’ll have to keep looking. I’m Susan Soroko, Director of Creative Economy at Arlington Economic Development in Arlington Virginia. The role of Economic Development is to retain and attract businesses where workers can live and thrive in a great community even when the work world is changing. We support (small) business through programs like BizLaunch and value the importance of placemaking and a sector devoted to creative economy and the arts. Today we’re going to talk about art and business and the huge shifts in professional photography. Cade Martin's work is rooted in collaboration, flexibility, and sparks of creativity. Every image tells a story, whether in the spotlight of campaigns or in the moments in between. Cade lives in the Washington, DC area. He has worked with brands from Starbucks to Target, FDA to NPR, National Geographic to Sesame Street, bringing campaigns to life on budgets large or small. Resources View Cade Martin's work: https://www.cademartinphoto.com https://www.cademartin.com Arlington Economic Development BizLaunch Division: https://www.arlingtoneconomicdevelopment.com/Small-Business General information about the Small Business Administration (SBA): https://www.sba.gov/ SBA resources locally: https://www.sba.gov/local-assistance SCORE Counseling and other resources: https://www.arlingtoneconomicdevelopment.com/Small-Business/Small-Business-Programs/One-on-One-Counseling Small Business Saturday, November 30, 2024 The Innovation Economy Website: https://www.innovationeconomy.show Sign up for The Agile Brand newsletter here: https://agilebrandguide.com/ Get the latest news and updates on LinkedIn here: https://www.linkedin.com/showcase/innovationeconomy/ Listen to our other podcast, The Agile Brand with Greg Kihlström: https://www.theagilebrand.show The Innovation Economy podcast is brought to you by Arlington Economic Development: https://www.arlingtoneconomicdevelopment.com The Innovation Economy is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
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#40: The impact of small businesses on the economy and surrounding communities with Larry G. Webb, Small Business Administration
99.9% of businesses in the US are considered small businesses, employing over 61 million Americans, or nearly half of private sector employees. This makes small businesses a critical part of the business world and the communities they serve. I’m Susan Soroko, Director of Creative Economy at Arlington Economic Development in Arlington Virginia. The role of Economic Development is to retain and attract businesses where workers can live and thrive in a great community even when the work world is changing. We support (small) business through programs like BizLaunch and value the importance of placemaking and a sector devoted to creative economy and the arts. Today we’re going to talk about small business/big economic impact. To help me discuss the role of small businesses, I’d like to welcome Larry G. Webb, District Director, Small Business Administration (SBA) Resources Arlington Economic Development BizLaunch Division: https://www.arlingtoneconomicdevelopment.com/Small-Business General information about the Small Business Administration (SBA): https://www.sba.gov/ SBA resources locally: https://www.sba.gov/local-assistance SCORE Counseling and other resources: https://www.arlingtoneconomicdevelopment.com/Small-Business/Small-Business-Programs/One-on-One-Counseling Small Business Saturday, November 30, 2024 The Innovation Economy Website: https://www.innovationeconomy.show Sign up for The Agile Brand newsletter here: https://agilebrandguide.com/ Get the latest news and updates on LinkedIn here: https://www.linkedin.com/showcase/innovationeconomy/ Listen to our other podcast, The Agile Brand with Greg Kihlström: https://www.theagilebrand.show The Innovation Economy podcast is brought to you by Arlington Economic Development: https://www.arlingtoneconomicdevelopment.com The Innovation Economy is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
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#39: Building Community Through Innovation with Natalia Micheletti of Pryze
In this episode, host Susan Soroko, Director of Creative Economy at Arlington Economic Development, explores the vital role of innovation in fostering vibrant communities where people want to live and work. Joined by Natalia Micheletti, co-founder of the Pryze app, they discuss the importance of economic development in retaining and attracting businesses, even amid changing work environments. The conversation highlights various initiatives like BizLaunch, the significance of placemaking, and the creative economy and arts sector in enhancing community well-being. As Hispanic Heritage Month approaches, the episode also sets the stage for celebrating diverse businesses and events in Arlington, Virginia. Resources Arlington Innovation Fund https://www.arlingtoneconomicdevelopment.com/Locate-in-Arlington/Incentives-Services/Arlington-Innovation-Fund?_gl=1*xffokb*_ga*MTQ2NzYzMzM4MS4xNzA3NzU0MjEy*_ga_BSNCGMV709*MTcxODAyNDk3MC4yNi4xLjE3MTgwMjUyNzAuNjAuMC4xOTIwNzY5Mzc. Pryze App website: https://www.pryzeapp.com/ The Innovation Economy podcast is brought to you by Arlington Economic Development: https://www.arlingtoneconomicdevelopment.com The Innovation Economy Website: https://www.innovationeconomy.show Sign up for The Agile Brand newsletter here: https://agilebrandguide.com/ Get the latest news and updates on LinkedIn here: https://www.linkedin.com/showcase/innovationeconomy/ Listen to our other podcast, The Agile Brand with Greg Kihlström: https://www.theagilebrand.show The Innovation Economy is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
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#38: The Role of Arts in the Community and How an Art Walk Helps Artists, Residences and Businesses
Today we’re going to talk about the role of the arts in building a great community that people want to live and work in. Susan Soroko, Director of Creative Economy in BizLaunch at Arlington Economic Development talks with Alissa Maru, Associate Curator at Mason Exhibitions Arlington at George Mason University Also don't miss the 2024 Arlington ArtWalk on October 5. More information here. Resources Mason Exhibitions website: www.masonexhibitions.org AED Art Walk Announcement https://www.arlingtoneconomicdevelopment.com/News-Resources/Events/2024-Arlington-Art-Walk Art Walk Participants: ARC 3409 Art Studio artists Courtney Nguyen, Will Salha, Phil Linder, Bryn Wallace; Arlington Art Truck, Arlington Public Art, Arlington Public Library The Shop, Cody Gallery, Fred Schnider Gallery of Art, Mason Exhibitions, The Plaza at Mason Square, Museum of Contemporary Art (MoCA) Arlington, Northside Social Arlington, WHINO BizLaunch, Arlington's resource for small businesses: https://www.arlingtoneconomicdevelopment.com/Small-Business/About-BizLaunch The Innovation Economy podcast is brought to you by Arlington Economic Development: https://www.arlingtoneconomicdevelopment.com The Innovation Economy Website: https://www.innovationeconomy.show Sign up for The Agile Brand newsletter here: https://agilebrandguide.com/ Get the latest news and updates on LinkedIn here: https://www.linkedin.com/showcase/innovationeconomy/ Listen to our other podcast, The Agile Brand with Greg Kihlström: https://www.theagilebrand.show The Innovation Economy is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
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Discussing the factors that drive business growth, including how people, processes, platforms, and places work together to create the future of work. The Innovation Economy podcast is presented by The Agile Brand and Arlington Economic Development. Susan Soroko talks with leaders about the role of place in the future of work.

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